Saturday, July 28, 2007

Components of a Business Card

Your business card will reach more people than you can imagine. If done right your business card will speak volumes about your capabilities, service or product before you have even spoke a word! Your business card can potentially stay in a client's rolodex for years so hand them out often!

Front:

  • Your Full Name (first and last)
  • Your Company Name
  • Your Company Tag Line or catch phrase
  • Your Compnay Logo to help identify you
  • Your Full Company Address (PO Box if a home based business)
  • Phone Number where you will be able to retrieve messages for the times you do not answer. (Remember to always return calls promptly as customers rarely call twice).
  • Fax Number, Toll Free, Pager, Cell
  • Email/Web Address
Back:

  • Always use the back of your card as it is very valuable marketing space
  • Further describe what you do or;
  • Use it as a discount or referral card or;
  • Use it for useful information that would be handy to keep (pertaining to your business)

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